Amazon Just Launched a New Slack Line Called Aplenty


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Apparently, the snack industry has seen some explosive growth lately. (With so many Americans still working from home during the pandemic, we’ve been buying more chips and popcorn and the like than usual!) And not only has Amazon taken notice, but the brand also wants in on the action (snaction? Sorry, moving on!): The company just announced the launch of a brand-new private-label snack line. Say “hello” to Aplenty!

Aplenty is available for consumers via Amazon Fresh, and the products can be found both online and in-store (if there is a physical Amazon Fresh store in your vicinity).

Every product in the line is developed without artificial flavors, synthetic colors, or high fructose corn syrup. Aplenty also has a “Delicious Guarantee.” If you’re not in love, you will get a full refund for the product price. (Even though the line just launched, there are already lots of satisfied reviews.)

Currently, you can choose among a salty/sweet selection of chips, crackers, cookies, and condiments. While that might sound limited, in the next year, the brand plans to expand to include even more “confections, salty snacks, cookies/crackers, frozen foods, condiments, sauces, seasonings, baking mixes, and pantry staples.”

You can browse the whole selection here, and keep reading to see what we’re putting in our carts ASAP.

Aplenty Pita Chips with Sea Salt

According to one Amazon reviewer who gave these a perfect five-star rating, these pita chips are are, “crunchy and salty, perfect!” 

Aplenty Pita Chips with Parmesan, Garlic, and Herbs

Sorry not sorry: We are shamelessly adding another bag of pita chips to our cart because these ones are covered with garlicky, herby, cheese dust. What could be bad?

Aplenty Milk Chocolate Mini Grahams

These mini graham crackers are smothered in a milk chocolate coating and dusted with black sea salt for a sweet and salty treat.

Aplenty Salted Caramel Chip Mini Cookies,

Another Amazon shopper said, “Omg best cookie I have had in years,” of these “classically crispy” mini cookies.

Aplenty Honey Dijon Mustard

Of all the condiments in the line, we can’t wait to try this honey Dijon, made with stoneground mustard seed and real honey. One Amazon shopper called this, “delicious and comparable to any of the fancy mustards,” which is high praise for this $2.49 jar.

Aplenty Ultimate Chocolate Lava Cake

This beauty right here is one of the line’s frozen confections. Order a box and you can have two molten chocolate lava cakes on demand.

What are you most excited to try?





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